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Privacy Notice

1 INTRODUCTION
Datamars SA (“Company,” “Datamars” or “We“) uses cookies on the https://datamars.com/ site (“Website“). The information set out in this Cookie Policy (the “Policy”) is provided in addition to and should be read alongside our Website Privacy Notice https://datamars.com/privacy-policy. As privacy laws and regulations change, it may be necessary to revise the Policy. When we do so, we will update the ‘last updated’ date at the top of the Policy. If you have any questions about the Policy or do not agree with it, please contact us at privacy@datamars.com before using the Website.

What are Cookies?
Cookies are small text files that are placed on your computer or mobile device by websites that you visit. They are widely used to make websites work, or work more efficiently, as well as to provide web services and functionalities for users. For example, they enable us to improve your experience on the Website and enable the Website to remember your actions and preferences (such as login, language, font size and other display preferences) over a period of time, so you do not have to keep re-entering them whenever you come back to the Website or browse from one page to another.
Some cookies are required for certain parts of the Website’s functionality. Switching optional cookies on should allow for a smoother and more tailored browsing experience. In most cases, a cookie does not provide us with any personal information.

2 TYPES OF COOKIES
Persistent/Session Cookies
Cookies can be categorized according to how long they are stored for as either “persistent” cookies or “session” cookies. The Website uses both persistent and session cookies.
A persistent cookie consists of a text file sent by a web server to a web browser, which allows us to collect and analyze (on an anonymous basis) traffic and use of the Website, monitor the system and improve operating performance, for example, store your preferences to enhance your subsequent visits. It is stored by the browser after the browser is closed and remains valid until its set expiry date (unless deleted by the user before the expiry date).
A session cookie is used to manage registration/login and access to reserved features. It is stored temporarily during a browsing session and expires at the end of the session, when the web browser is closed.

Purpose of Cookies
Cookies can alternatively be categorized according to the use that they are put to. We use the following cookies:
– Strictly necessary cookies. These are cookies that are required for the operation of the Website. They include, for example, cookies that enable you to log into secure areas of the Website, use a shopping cart or make use of e-billing services.
– Analytical or performance cookies. These allow us to recognize and count the number of visitors and to see how visitors move around the Website when they are using it. This helps us to improve the way the Website works, for example, by ensuring that users are finding what they are looking
for easily.
– Functionality cookies. These are used to recognize you when you return to the Website. This enables us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

Other Tracking Technologies
Clear GIFs, pixel tags and other technologies. Clear GIFs are tiny graphics with a unique identifier, similar in function to cookies. In contrast to cookies, which are stored on your computer’s hard drive, clear GIFs are embedded invisibly on web pages. We may use clear GIFs (a.k.a. web beacons, web bugs or pixel tags), in connection with our Website and services to, among other things, track the activities of Website visitors and users, help us manage content, and compile statistics about Website usage. We and our third-party service providers also use clear GIFs in HTML emails to our customers, to help us track email response rates, identify when our emails are viewed, and track whether our emails are forwarded.
Local Storage Objects. We may use Flash Local Storage Objects (“Flash LSOs”) to store your Website preferences and to personalize your visit. Flash LSOs are different from browser cookies because of the amount and type of data stored. Typically, you cannot control, delete, or disable the acceptance of Flash LSOs through your web browser. For more information on Flash LSOs, or to learn how to manage your settings for Flash LSOs, go to the Adobe Flash Player Help Page, choose “Global Storage Settings Panel” and follow the instructions. To see the Flash LSOs currently on your computer, choose “Website Storage Settings Panel” and follow the instructions to review and, if you choose, to delete any specific Flash LSO.
Third Party Advertising Networks. We use third parties such as network advertisers to serve advertisements on our Website, third-party websites or other media (e.g. social networking platforms). This enables us and these third parties to target advertisements to you for products and services in which you might be interested. Third-party advertising network providers, advertisers, sponsors and/or traffic measurement services may use cookies, JavaScript, web beacons (including clear GIFs), Flash LSOs and other tracking technologies to measure the effectiveness of their ads and to personalize advertising content to you. These third-party cookies and other technologies are governed by each third party’s specific privacy or cookies policy, not this one.
Mobile Application Software Development Kits (SDKs). We may use third-party software development kits (“SDKs”) in our Apps. A SDK is third-party computer code that may be used by our service providers or partners to collect information about your device and use of our Apps for a variety of purposes, including to provide us with analytics regarding the use of our mobile applications, to integrate with social media, add features or functionality to our app, or to facilitate online advertising.

3 TABLE OF COOKIES USED
WE MAY USE A NUMBER OF TECHNOLOGIES OFFERED BY DIFFERENT PROVIDERS TO SUPPORT WEBSITE ANALYTICS AND USER TRACKING, INCLUDING TECHNOLOGIES OFFERED BY THE PROVIDERS BELOW.
We may combine, aggregate, or anonymize Personal Data with data we may collect from or about you from other sources, such as public databases, providers of demographic information, joint marketing partners, social media platforms, and other third parties.
We may use your data for our business purposes, including audits, monitoring and prevention of fraud, infringement, and other potential misuse of our products and services, and for modifying our services.

A complete list of the cookies we use in connection with the Website is set out in the table below:

Type

Purpose of cookie

Name of cookie and duration

Who places the cookie

How to control them

Necessary

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.

See ‘managing cookie usage’ below.

Functional

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedback, and other third-party features.

See ‘managing cookie usage’ below.

Performance

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

See ‘managing cookie usage’ below.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.

Advertising

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.

Other

Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.

 

4 MANAGING COOKIES USAGE
Cookie consent
We will use cookies, which are not strictly necessary for the operation of the Website, only with your prior consent. You can adjust or withdraw your consent regarding the use of such cookies using the cookies preference centre at any time with effect for the future.

Browser Settings
The majority of browsers will allow you to alter the settings used for cookies and to disable and enable them as you require.
You can reject all cookies (except strictly necessary cookies) if you prefer not to receive them, and you can have your computer warn you whenever cookies are being used. You can delete the cookies that are already on your computer, and you can set your browser to prevent them from being placed. Disabling cookies may, however, prevent some web services (including on this Website) from working correctly. Please be aware that when you have set your computer to reject cookies, it can limit the functionality of the Website and it is possible that you will not have access to some of the features on the Website.
To disable cookies, or to receive a warning whenever cookies are being used, you must adjust your browser settings. You can adjust your browser settings to delete certain cookies. Visit the “help” section of your browser for how to manage your cookie settings, or follow the links below:
• Internet Explorer: http://windows.microsoft.com/en-us/windows-vista/block-or-allow-cookies
• Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
• Google Chrome: https://support.google.com/accounts/answer/61416?hl=it
• Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences?redirectlocale=en-US&redirectslug=Enabling+and+disabling+cookies
• Safari: http://www.apple.com/legal/privacy/

For further general information on cookies and more detailed advice on how to disable and
enable them please go to http://www.allaboutcookies.org

Opting-out of Third Party Ad Networks
You have the ability to opt out of many third -party ad networks. For example, you may go to the Digital Advertising Alliance (“DAA”) Consumer Choice Page for information about opting out of interest-based advertising and their choices regarding having information used by DAA companies. You may also go to the Network Advertising Initiative (“NAI”) Consumer Opt-Out Page for information about opting out of interest-based advertising and their choices regarding having information used by NAI members.
Opting out from one or more companies listed on the DAA Consumer Choice Page or the NAI Consumer Opt-Out Page will opt you out from those companies’ delivery of interest-based content or ads to you, but it does not mean you will no longer receive any advertising through our Website or on other websites. You may continue to receive advertisements, for example, based on the particular website that you are viewing (i.e., contextually based ads). Also, if your browsers are configured to reject cookies when you opt out on the DAA or NAI websites, your opt out may not be effective. Additional information is available on the DAA’s website at www.aboutads.info or the NAI’s website at www.networkadvertising.org.

Update and effective data: March 6, 2024